Tag Archives: UX

Is your website ready for the mobile friendly algorithm update?

Woman looking at a mobile phone

There is less than a month until Google’s ‘mobile friendly’ algorithm update officially comes into force. I say officially as it is very likely that Google has been using mobile friendliness as a ranking indicator for some time.

However, from 21 April, Google will start to label sites that are mobile-friendly, and use that to determine whether a website should rank higher in search results. This algorithm is likely to have a huge impact on mobile search results and understandably, this is making webmasters and businesses anxious.

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