There is less than a month until Google’s ‘mobile friendly’ algorithm update officially comes into force. I say officially as it is very likely that Google has been using mobile friendliness as a ranking indicator for some time.
However, from 21 April, Google will start to label sites that are mobile-friendly, and use that to determine whether a website should rank higher in search results. This algorithm is likely to have a huge impact on mobile search results and understandably, this is making webmasters and businesses anxious.
While most of us in the marketing sphere don’t need to be code ninjas, it’s incredibly useful to know your way around a stylesheet without picking up the phone to a developer. Getting a handle on the basics will not only make you more self-sufficient in your digital endeavours, it will help you communicate your needs to the technical teams you work with every day in your business.
Here are four wonderful resources for aspiring coders that cater to a variety of learning styles, from in-person coaching to online tutorials and video courses.
2014 was the year of ‘lists’ or ‘listicles’ so we thought we round up a few of the digital marketing lists we found most useful last year and present them to you in the form of … a list!
Each list contains practical tips, tools and advice on a range of topics including social media, SEO, content marketing, small business marketing and website design. We hope you enjoy reading through the list as much as we enjoyed curating it!
Aggressive website pop-ups are becoming ubiquitous these days, which is surprising when all research suggests that people don’t appreciate or engage interruption advertising. Here are some reasons why a popup advert might not be the right choice for your brand.
Oh advertising pop-up, let me count the ways you aggravate me:
We love finding useful digital tools that make the working week more interesting and productive. Here are 7 for you to try this week. These tools will suit self employed people, start-ups and small businesses in particular, due to the fact that they can all add a professional touch to your digital profile but they are also free and a delight to use. Enjoy!
There are lots of clever resources and tools out there to make your web design projects easier and more slick. Here are some of our favourites. Bookmark these 5 nifty web design tools today.
With more than half of web traffic now coming from mobile devices, it’s essential for savvy marketers to have a responsive strategy in place. Users are 5 times more likely to abandon a task or purchase process if the site isn’t optimised for handheld devices.
For years, we’ve been living “above the fold” but responsive website design is a different kettle of fish. Here are 4 starter tips to help you go mobile with maximum impact.
These days you don’t have to know HTML or CSS in order to create a professional looking website. We’ve worked with a few different options over the last few years and here’s a round up of our favourites.